THINGS WE FIND INTERESTING TO ALL OF US.
REI Grapples With Aging Membership Base
At the Sea Otter Classic Summit, REI SVP Chris Speyer spoke about adapting to new market trends and how the company is striving to attract a younger, more diverse membership.
How Industry Brands and Retailers are Adapting to New Consumer Trends
Representatives from REI, Burton, and Erik’s Bike Shop shared ideas for reaching more consumers at the Sea Otter Classic Summit, including rentals, e-commerce data, and removing friction from the sales process.
The Best Surfboard Bags for Daily Use and Surf Travel in 2023, Reviewed
The Best Surfboard Bags for Daily Use and Surf Travel in 2023, Reviewed
The GORE-TEX Brands ‘Outerwear on Demand’ Garment RentalProgram Expands to New EVO Retail Locations
The GORE-TEX Brands ‘Outerwear on Demand’ Garment Rental Program Expands to New EVO Retail Locations